The chance to pitch your business to potential investors in Dragons’ Den sounds like a dream to many entrepreneurs and you might imagine battling thousands of other hopefuls for a change to appear on the show.
But this week it emerged that producers actively recruit business owners to appear on the programme, as well as discovering people via casting call outs.
It comes after entrepreneur Giselle Boxer accused of ‘selling snake oil’ by claiming her ear seeds helped ‘cure’ her