There will be an Amazon Prime Day again this year, which at least gives hope that there will be good LEGO deals there again. Amazon has just officially confirmed the event in a press release and has already started the first offers for Amazon Prime Day and you can secure a EUR 15 voucher for the event or Four months of Amazon Music Unlimited for free enjoy.
This year’s Prime Day will again run over a period of 48 hours and will again take place on a Tuesday and Wednesday: Am July 11 and 12, 2023 is it time Amazon has them Promotion page for Prime Day 2023 went live and is already advertising the first offers for the event there. As always, Amazon Prime Day is only accessible to customers with an Amazon Prime subscription. So you have to at least create a free Amazon Prime test accountto take advantage of the offers.
Don’t miss any LEGO Prime Day deals
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Current good LEGO offers
Even if it is not yet known whether and which LEGO offers there will be for Amazon Prime Day 2023, Amazon is always worth a look for good LEGO offers. Amazon has currently reduced some sets, where it is already worth taking a look at the offers. Below we list the offers with the percentage savings, the recommended retail price (RRP) from LEGO and the currently next cheapest price in the price comparison (PVG) including shipping costs. We have all sets that are expected to be phased out this year with “EOL” marked and all news from June with “New“.
LEGO City offers
- LEGO City 60375 Fire Station and Fire Truck for 22.99 euros (34% discount)
(RRP: 34.99 euros, PVG: 27.69 euros) - EOL: LEGO City 60302 Animal Rescue Mission for 59.99 euros (33% discount)
(RRP: 89.99 euros, PVG: 69.71 euros) - EOL: LEGO City 60357 Stunt Truck with Fire Tire Challenge for 34.10 euros (32% discount)
(RRP: 49.99 euros, PVG: 35.94 euros) - EOL: LEGO City 60350 Lunar Research Base for 69.99 euros (30% discount)
(RRP: 99.99 euros, PVG: 73.48 euros) - LEGO City 60198 Freight Train for 133.42 euros (30% discount)
(RRP: 189.99 euros, PVG: 133.42 euros) - New: LEGO City 60363 Ice Cream Shop for 25.99 euros (26% discount)
(RRP: 34.99 euros, PVG: 28.35 euros) - New: LEGO City 60376 Arctic Snowmobile for 7.99 euros (20% discount)
(RRP: 9.99 euros, PVG: 10.94 euros)
LEGO Classic offers
LEGO DUPLO offers
LEGO Friends offers
- EOL: LEGO Friends 41705 Heartlake City Pizza Place for 9.69 euros (35% discount)
(RRP: 14.99 euros, PVG: 12.90 euros) - LEGO Friends 41731 International School for 64.99 euros (35% discount)
(RRP: 99.99 euros, PVG: 69.96 euros) - LEGO Friends 41755 Nova’s Room for 13.26 euros (34% discount)
(RRP: 19.99 euros, PVG: 16.90 euros) - EOL: LEGO Friends 41717 Mia’s Animal Rescue Mission for 33.99 euros (32% discount)
(RRP: 49.99 euros, PVG: 37.28 euros) - EOL: LEGO Friends 41718 Pet Daycare for 45.99 euros (29% discount)
(RRP: 64.99 euros, PVG: 49.99 euros) - New: LEGO Friends 41759 Heartlake City Town Bus for 54.99 euros (0% discount)
(RRP: 54.99 euros, PVG: 58.49 euros)
LEGO Harry Potter deals
LEGO Indiana Jones offers
LEGO Jurassic World deals
LEGO Marvel offers
LEGO Minecraft offers
- EOL: LEGO Minecraft 21184 The Bakery for 14.74 euros (36% discount)
(RRP: 22.99 euros, PVG: 14.99 euros) - LEGO Minecraft 21166 The Abandoned Mine for 15.62 euros (32% discount)
(RRP: 22.99 euros, PVG: 18.62 euros) - EOL: LEGO Minecraft 21190 The Abandoned Village for 34.99 euros (30% discount)
(RRP: 49.99 euros, PVG: 37.94 euros) - EOL: LEGO Minecraft 21186 The Ice Palace for 34.99 euros (30% discount)
(RRP: 49.99 euros, PVG: 37.94 euros)
LEGO NINJAGO offers
LEGO Speed Champions offers
LEGO Star Wars offers
LEGO Technic offers
- LEGO Technic 42130 BMW M1000RR for 159.99 euros (36% discount)
(RRP: 249.99 euros, PVG: 158.99 euros) - EOL: LEGO Technic 42129 4×4 Mercedes-Benz Zetros Off-Road Truck for 215.32 euros (35% discount)
(RRP: 329.99 euros, PVG: 225.00 euros) - LEGO Technic 42143 Ferrari Daytona SP3 for 299.99 euros (33% discount)
(RRP: 449.99 euros, PVG: 299.99 euros) - EOL: LEGO Technic 42122 Jeep Wrangler for 34.99 euros (30% discount)
(RRP: 49.99 euros, PVG: 37.94 euros)
First offers already started
Aside from the LEGO bargains, Amazon has already launched a number of offers at the start of Amazon Prime Day. As in previous years, the various services that Amazon offers are primarily included. In one of the offers you can prepare for Prime Day Get a voucher worth 15 euroswhich you can then redeem during the event, for example.
The following Amazon offers have been pre-announced to partners and should be visible later today:
Possible LEGO offers for Prime Day
If a LEGO campaign starts on Prime Day 2023, you can go directly to the The campaign starts on July 11th expect. In recent years, additional sets have been added to the campaign from time to time during the first day. On the second day of the campaign, most of the bargains were long gone. In the case of really good offers, offers can also be sold out during the night. So it can be worth staying up until midnight.
Overall, experience has shown that Prime Day only has offers LEGO sets from the regular range to be expected, which then partially more than 40% discount offer compared to the RRP of LEGO. The sets that Amazon sells as an exclusive partner (such as Rivendellthe succulents or the Razor Crest) have unfortunately only rarely been reduced in the past. Nevertheless, we are of course hoping that Amazon will turn the price screw on such items again this year.
We will you list all LEGO offers for Prime Day here after the start of the campaign and list all deals including the savings, the RRP and the currently next cheapest prices in the price comparison.
A look back at the latest LEGO Prime Day deals
Unfortunately, it is not known in advance whether there will be LEGO offers for Prime Day. But here we can take a look back at Amazon Prime Days over the past few years, which have often (unfortunately not always) come with good deals on numerous LEGO sets.
- Amazon Prime Day 2022: LEGO deals with up to 54% discount
➡️ In 2022 the offers were not so good, because just over 10 sets were reduced by more than 40% - Amazon Prime Day 2021: LEGO deals with up to 44% discount
➡️ In 2021 the maximum discount was a little lower, but in total over 20 sets were discounted by more than 40% - Amazon Prime Day 2020: LEGO deals with up to 50% discount
➡️ 2020 Prime Day was really outstanding with over 25 sets with over 40% discount
Even though the Prime Day offers were not quite as numerous as in previous years, the offer for LEGO fans was definitely worth a look. We assume that most of the major brands known from past events (and thus LEGO too) will play a role at Prime Day again this year.
Another Prime Day in October?
Last year there was a second “Prime Day” in October 2022 for the first time, even if it was officially called “Prime Exclusive Offers”, but it didn’t offer quite as good LEGO deals as the first Prime Day in July. It is not yet known whether there will be a second event in 2023, which will establish itself as one of the biggest shopping events of the year (at Amazon) alongside Black Friday.
Try Prime membership for free
As briefly mentioned at the beginning: If you want to take part in Amazon Prime Day 2023, you must also be a Prime member. If you haven’t already, you can apply for membership for this year’s event again Test 30 days free of charge and register here. After that, meanwhile 8.99 euros per month or alternatively discounted 89.90 euros per year due for your membership, in return you get access to Amazon Prime Video, Prime Reading, Prime Music and Prime Gaming as well as the advantages of shipping your Amazon orders.
Prime Day 2023 FAQ
Will you be attending Prime Day 2023 and keeping an eye out for LEGO deals with us, or are you ignoring such shopping events on Amazon or in general? What deals are you hoping for this year’s Prime Day? Write us in the comments and exchange ideas with each other.
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