Ferdinand Prince of Castell-Castell on the future of his family business – economy

Ferdinand Fürst zu Castell-Castell is the 26th generation to run the family businesses: a bank, a winery, agriculture and forestry. Why he looks calmly into the future despite crises.

The castle in Main Franconia has fewer than 900 inhabitants. It’s actually pretty clear, but Ferdinand Prince of Castell-Castell is still not easy to find. His family’s possessions – from the castle to the administration, winery, old bank building and archive to the restaurant – are numerous. But there is a suitable room in a historic building for a conversation with the serial entrepreneur.

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