Tiktok in the US: “A New Version of the American Dream” – Business

Forrest Jung, drenched in sweat, sits on the wooden bench in front of his CrossFit gym in Hermosa Beach, California. It’s hot, almost 30 degrees, and the Pacific is only a few minutes’ walk away from here. Jung has just shot a new video for his 233,000 subscribers on Tiktok, and it usually pushes him to the point of exhaustion. Guys unique selling point: funny videos in which he dances with dumbbellshis dogs presented as a fitness partner or sometimes posing in evening dress, because people always want to lose weight for celebrations like weddings. He combines funny things with useful things, i.e. with specific tips on fitness, nutrition and mental health.

source site