His worst-unsuccessful interview was conducted by Steve Blame with singer Jimmy Somerville. That was in May 1987, at the rock festival in Montreux, Switzerland. Blame, then 28, had only recently started working for the European district of the music television broadcaster MTV, as an editor, reporter and news anchor. Somerville who is in Montreux with his band Communards was an old friend of Blames from the London nightlife. So actually a nice occasion. Everyone sat down on the backstage lawn. The crew filmed, Steve Blame asked questions. It should be a short article. Everyday PR in pop TV.