The revival of the classics
The agreement gives Incase access to the supply chain and manufacturing components of Microsoft classics like the Ergonomic Keyboard. While functionality will be retained, the refreshed products will carry Incase branding rather than Microsoft’s.
Incase also plans to introduce a new ergonomic keyboard model designed by Microsoft but never released. This may open the door for even more unrealized Microsoft product ideas that could reach the market through Incase.
Microsoft surprisingly withdrew from the low-cost peripherals market last year, aside from products tailored to its Surface devices. Under the Surface brand, Microsoft sells more expensive devices such as the Surface keyboard, the Surface Ergonomic Keyboard, the Surface Pen or the Surface Dial.