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Jurgen Schmieder, Los Angeles
At the very end of his presentation, Marc Benioff puts on rabbit ears. Of course he looks funny with it. The founder of the software company Salesforce knows exactly what he is doing. It also ties in perfectly with what’s happening at the company’s Dreamforce trade show in downtown San Francisco: It’s a massive party with hula rituals, a performance by Lenny Kravitz and the Red Hot Chili Peppers at the ballpark by the bay. “The Great Reunion” is what they call this year’s fair, for which 40,000 people came to California.