When a burger chain calls itself Hans im Glück, the romantic fairytale quality is already present in the name. The fairy tale of Hans, who keeps trading, from the nugget of gold to the horse, from the cow to the goose, is something like the coming-of-age story of a wanderer who learns that it is not material wealth that is most important makes the end happy.
Hans-Christian Limmer: Hans im Glück separates from co-owner after right meeting – business
