First time in Asia! “The 1” penetrates the crypto market, joins hands with “Zipmex” to “use The 1 points to exchange crypto”

The 1 (The One), Thailand’s No. 1 Digital Lifestyle and Loyalty Platform, under Central Group. That provides a better experience for over 18 million members in the digital age together with “Zipmex” (Zipmex), Thailand’s fastest growing digital asset exchange platform provider in Asia-Pacific. Announcing cooperation to promote investment in digital assets through The 1 application, which is the only exclusive partner in retail business in Thailand. Launched the campaign “Use The 1 Points for Cryptocurrency” for the first time in Asia, where The 1 accumulated points can be exchanged for cryptocurrencies via The 1 application. The 1 strategy aims to be Your Everyday Lifestyle Platform and enable the experience of cryptocurrencies and digital assets to become a part of everyday life.

Ms. Sirithorn Satjathipwan, Head of Program Management, The 1 App, said, “The 1 is committed to providing privileges to over 18 million members, covering all lifestyles and interests. In one year, we have accumulated more than 14 billion The 1 points from purchasing goods and services through brands that are in the ecosystem, combined in the system. Only in the Top 1% customer group has accumulated an average of more than 50 thousand points per person per year. The 1 points are like currency that members can use to redeem deals for discounts or buy goods and services instead of cash from partners. With more than 2,000 brands both inside and outside Central Group, both online and offline channels, anytime, anywhere via The 1 app, today you can also use The 1 points to increase your investment by redeeming them for crypto coins. This collaboration with Zipmex is therefore a new innovation in the loyalty industry that has never been done before. This adds value to points that many people don’t use and let them expire. and respond to customer needs especially those who do not focus on shopping But focus on investing and building asset growth. We are confident that it will receive a good response for sure.”

Khun Traikhun Srihong, Country Manager, Zipmex Thailand, said, “This collaboration with The 1 is the first time in the region that we have made it possible to use Loyalty Points or points from the membership system to be exchanged for crypto coins. Or digital assets for further investment by Zipmex as a technology leader in digital assets. I see that this collaboration is part of making it easier for Thais to experience and access digital assets. It also gives The 1’s customers even more options to redeem their rewards points and open up their experience to the world of digital assets. As a result, the Zipmex ecosystem is strengthened, creating new use cases for a wide variety of digital assets, including ZMT tokens.”

Besides exchanging The 1 points for cryptocurrencies, Zipmex also plans to educate The 1 members on crypto investments through articles. or news About crypto comes to The 1 Today, one of the key features on The 1 app, which brings together content for every lifestyle from The 1 content team and famous partners. In addition to Zipmex’s reliable analytics and resources, Zipmex is licensed by the Ministry of Finance. including strictly complying with the regulations of the SEC Office And recently, it has just received the most valuable funding of any digital asset exchange platform in Thailand.

“At Zipmex, we look for business partners to help meet our needs. and extending access to our financial products and services through various lifestyles. The 1 is the Lifestyle & Loyalty Platform service provider with the largest customer base in Thailand. This makes us believe that Zipmex will be able to expand its customer base. and providing knowledge about cryptocurrencies to The 1’s clients as well. It is also another financial and investment option for The 1’s clients who can redeem their Zipmext Tokent (ZMT) to earn returns or join our savings program for regular bonuses. Allowing investments to grow as well,” added Mr. Traikhun.

The synergy of two leaders, both Thailand’s No. 1 Digital Lifestyle & Loyalty Platform and digital asset platform It is a revolutionary Loyalty Point that gives customers access to cryptocurrencies. and provide access to Zipmex services that go beyond investment. But there are also savings and crypto exchange Trade more products and services in daily life as well.

The 1 points can be redeemed starting at 1,500 points. Get crypto worth up to 750 baht (Zipmex Token) today at The 1 app.

https://offers.onelink.me/H3Sq/102a12a1

https://zipmex.app/udQQ6

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