The Danes are relying on a Bavarian: Thomas Müller, 34, is the first German brand ambassador for Lego. The FC Bayern player apparently views the advertising partnership with great pleasure: “My eight-year-old self would jump for joy,” he is quoted as saying in a press release from the Danish company. As a child, he spent hours building fantasy worlds with the colorful stones, says Müller. This creativity remains with him to this day and he draws his super strength from it in every game on the pitch. Lego praises the national player’s “unconventional style of play with imaginative solutions”. That’s why Müller is a good match for the toy company. The world champion has been available as a Lego minifigure for a while now.
Thomas Müller advertises Lego – Munich
