The children’s ready-to-wear brand Du Pareil Au Même placed in receivership

The Sergent Major brand, which belongs to the same group, has been placed in safeguard proceedings.

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A store of the children's ready-to-wear brand Du Pareil Au Même in Paris, June 7, 2023. (MAGALI COHEN / HANS LUCAS / AFP)

Difficulties continue in the clothing sector. The children’s clothing brands Du Pareil Au Même (DPAM) and Sergent Major were respectively placed in receivership and in safeguard proceedings on Wednesday June 28, AFP learned from the Générale pour l’Enfant (GPE) group, which owns these two brands. The group, which employs 2,500 people, said it was “impacted” by “social crises, the Covid-19 pandemic, the energy crisis and inflation”.

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Placement in receivership East applicable to a business that is in a state of cessation of payments. It must allow the continuation of the company’s activity, the maintenance of employment and the clearance of liabilities”as explained the service-public website. The safeguard procedure is aimed at companies which are encountering financial difficulties but which are not in cessation of payments. The safeguard facilitates the reorganization of the company to allow the pursuit of economic activity, the maintenance of employment and the settlement of debts”, written Service-public.


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