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Short message service: Metas Twitter alternative Threads with 100 million users

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Short message service
Metas Twitter alternative threads with 100 million users

The Twitter alternative Threads from the Facebook group Meta broke the 100 million user mark shortly after its launch. photo

© Rafael Henrique/SOPA Images via ZUMA Press Wire/dpa

Threads has not yet launched in the EU, but the short messaging service from the Facebook Group already has almost 100 million users.

The Twitter alternative Threads from the Facebook Group Meta has almost 100 million active users at least once a month after three months. Meta’s founder and boss Mark Zuckerberg mentioned the number when presenting the business figures for the last quarter. Instagram boss Adam Mosseri announced on Wednesday that Threads could also be introduced in the EU in a few months. Threads is docked to Meta’s photo and video service Instagram and can therefore rely on existing connections between hundreds of millions of users.

Until now, all that was known about the development of Threads was that the service reached 100 million registrations within a few days. Afterwards, web analytics firms estimated that the number of daily active users and the time they spent on the platform declined. Zuckerberg did not provide any information on the number of daily active users on Wednesday.

Zuckerberg wants a billion users

He has long thought that there should be a platform for public discourse with a billion users “that is more positive,” said Zuckerberg, taking a swipe at the top dog Twitter, which was bought by tech billionaire Elon Musk and renamed X. “And if we stick with it for a few years, I think we can realize our vision.” Since Musk took over Twitter, several services have tried to offer dissatisfied users of the most famous short message platform a new home.

Threads has not yet launched in the EU – the company refers to European digital laws as justification. According to observers, the automatic linking of user data from Instagram and Threads could cause problems for Meta.