After Camaïeu, a new women’s fashion brand, Pimkie, is in turmoil. Sold at the beginning of the year by the Mulliez Group to a consortium led by the Lee Cooper France, Amoniss (Kindy) groups and the Ibisler Tekstil group, the brand will be largely restructured by its new owners, we learned. Wednesday, with the direction of the sign.
“A healthy and debt-free structure”
It was this Wednesday that Pimkie initiated an information-consultation process with the company’s CSE in order to present to staff representatives a “transformation plan aimed at gradually adjusting its organization and gaining agility”, is- he explained in a statement. This plan provides for the closure of 64 stores and the elimination of 257 jobs throughout France over the next five years. “Over this period, the levers to reduce the number of closures will be studied carefully, whenever possible”, specifies the management of the sign.
The consortium to which the brand now belongs was nevertheless pleased that the company presents “a healthy and debt-free structure since its takeover. “. The social plan therefore aims to “respond to long-term structural issues”, while the ready-to-wear sector “is going through a major crisis”, justified the general manager of Pimkie, Sandrine Lilienfeld, in the press release.