Well-known cryptocurrency exchange OKX has signed an agreement with McLaren Racing and has become the official Formula 1 team’s main partner.
OKX goes a step further, partnering with Formula 1
According to a document released by CryptoPotato OKX, the Seychelles-based cryptocurrency platform. OKX has signed a multi-year partnership with Formula 1’s second most successful team, McLaren Racing, under which OKX will act as the team’s Official Principal Partner. That makes OKX the biggest sponsor of McLaren Racing.
The OKX platform will promote and offer a variety of crypto-related opportunities to Formula 1 fans during the Miami Grand Prix 2022 on May 8. The rear wing, front wing, windshield, driver’s side and many other parts of the McLaren MCL36 F1 will also feature drivers Lando Norris and Daniel Ricciardo wearing OKX kits and helmets.
Haider Rafique, OKX’s Chief Marketing Officer, described McLaren as everything that’s great for F1, adding: “We innovate our platform every day to ensure users get the best trading experience. This requires teamwork and intuition.”
Zak Brown, CEO of McLaren Racing, also spoke about the partnership. He explained, “OKX is a crypto brand. It is a long-standing partnership that has brought innovation, analysis and precision to a lot of great things.” He commented that the Miami Grand Prix was the perfect opportunity to start a partnership.
This is the first Miami Grand Prix. It was the perfect opportunity for both businesses to launch this milestone partnership. Together with OKC, we will bring the fan experience to a whole new level.
OKX is a crypto trading platform. The second largest in the world both in terms of trading volume Second only to Binance, McLaren Racing is also the oldest and most successful Formula1 team. throughout the history of the competition Has won over 12 trophies, while Ferrari has 15.
Agreement between McLaren and Tezos
at the end of the year In 2021, this British racing team has announced the launch of its NFT platform dubbed “McLaren Racing Collective” and built on the Tezos blockchain.
Through this platform, racing fans can purchase, fans can purchase digital collectibles such as virtual parts of the MCL25M 2021 Formula 1 race car. In addition, the team has gifted NFTs to the first 5,000 fans to join the platform. as well
McLaren Racing Chief Executive Lindsey Eckhouse emphasized that This feature is built on the Tezos blockchain which uses low power. in her view The digital collectibles marketplace has created a new way for fans to connect and reach their favorite F1 teams.
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