For her: Fake breast out
Shortly before the doomscrolling burnout, this invention suddenly pops into the feed on Instagram: the Nipple Bra from the Skims brand. So a bra with attached nipples that should then be visible under the skin-tight T-shirt. The brain sends error messages: Huh, the boys aren’t allowed to stare at our breasts anymore, but should they now? And if they do, won’t they get slapped for not staring at the real nipple? But without knowing that? On second thought, of course, the thing fits well in times of madness. Fakes really seem to be more popular than the truth, whether it’s news, pictures or plump lips. So is this bra a surrender to all the nipple shamers because you don’t stand up for your own?
Moment! According to Skims, ten percent of the proceeds go to a planet-saving charity, and inventor Kim Kardashian promotes the new It product with snappy climate change claims: “No matter how hot it is, you’ll always look cold.” Pretty good, even better this one: “Unlike icebergs, these don’t go anywhere.” That’s exactly what it’s all about: Breasts are nothing more than sliding icebergs, downwards. From now on, your peaks will stay at the right height thanks to Kim Kardashian. By the way, she unintentionally made many women very happy, namely all those who lost their nipples to cancer. Apart from that, the comforting news in desperate times is that despite everything, people at least still want to have sex.
For him: Teasingly cold
As a city dweller, you no longer wonder about many things. For example, short-term men are somehow now a thing until late autumn, especially near universities. Perhaps, in view of these phenomena, one thinks that the undeterred wearers of shorts have a gym background, perhaps it is laundry day or, what is most likely: perhaps many people now simply don’t care about any kind of old order, including seasons. Well, everyone as they want. But that doesn’t necessarily apply to fashion labels, which at least serve as role models on their catwalks. So when Dolce & Gabbana sent rows of bare-chested models out into the cold in the fall-winter collection, one could ask: Why? And at least briefly express the malicious assumption that the Italians simply couldn’t think of anything useful for upstairs or that the collection wasn’t quite finished.
Fashion marketing would of course dig up a deeper meaning behind it: After all, it’s always summer somewhere in the global fashion community, and the world is facing a hot season anyway, so why bother with knitwear and stockings? But the message is probably simpler, because D&G’s other collections have also recently gone in a clear direction Underwear only. The brand thinks it’s super hot, everything should always be hot, so let the boys show up naked or with a teasing bib. Motto: You can also spend the winter well in Berghain.