Mastercard expands consulting business It is aimed at banks and traders who want to adopt Crypto.

Mastercard recently announced that it is expanding its advisory business with practices aimed at banks and traders looking to adopt Crypto.

In the announcement, Raj Seshadri, Head of Data and Services at Mastercard. saythat financial institutions will continue to assist customers in navigating the ever-changing world of finance. and help them identify challenges and predict what will happen next.

“Over the past 20 years, we have worked with our clients in the banking, fintech, retail, travel and other sectors. to help them understand and navigate every challenge and opportunity that comes their way.”

The company’s consulting efforts Mastercard will be aimed at banks and merchants who need help when it comes to crypto adoption, including helping to create loyalty programs and developing strategies for crypto and NFT integration. “Digital companies” to offer crypto solutions and help businesses enter new markets.

It will also focus on helping central banks as they explore the creation of a central bank digital currency (CBDC). According to Mastercard, the testing platform allows central banks to conduct research, test and consult with experts in their banking system. Payments, Regulations and Governance Before launching CBDC

Last month, Mastercard partnered with Coinbase to allow users to purchase NFTs with their credit cards. Without a wallet and pay with Ethereum ( ETH ). As a result, buying NFTs on the Coinbase NFT marketplace is easier for beginners into crypto who want to use fiat money.

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