Tag: Style Tips
I Just Tried On & Other Stories' Autumn Edit—These Pieces Are Next-Level Good
Welcome to The Great Try-On. With autumn well and truly in the air, we seized the opportunity to try on some of the best new-in pieces from some of your favourite brands, documenting the process along the way. We believe that the best way to shop online is to see an item IRL and to read candid reviews, so we hope that this leads you to your most successful purchases of the year.
It’s reasonable to assume that we editors … Read more
7 Anti-Traditional Bridal Trends for Unconventional Brides
There are always questions that follow the announcement of a proposal–”how did they propose?”, “did you cry?”, and “can I see the ring?”, but one of the first questions invariably tends to be “and have you found a dress?” Ah, the dress, the one piece of clothing that will stay with you, immortalised forever in picture. And long after guests have forgotten the vows, the weather, or what they ate on the day, they will always remember the dress. But … Read more
I Asked 13 Fashionable Brides for Their Best Wedding Dress Advice
There are a few life events so big that you can validate spending years, if not decades, thinking about them. Buying a house, scoring that job of your dreams, maybe having children… but if age-old fairytales are to be believed, then always at top of the list is getting married. And no matter the imaginary scenario, the focal point is always the dress, right?
Whether you’re the kind of person who has planned their dream day down to the … Read more
7 Fashion Experts on the Indie Brit Brands They Love to Wear
In 2021 the British fashion industry was estimated to be worth a whopping £62.2 million. For context, that’s almost three times more than our native pharmaceutical industry. We may not have the historical trend-setting lineage of, say, the French, but for well over 50 years, Britain has been synonymous with cool and setting the trends. While there are some big players who contribute the largest portion to this enormous sector of our nation’s economy, I’ve noticed that there are more … Read more
45 of the Coolest French Fashion Brands Everyone Should Know
We can talk all day about how much we adore French brands. We’ve gleaned countless styling tricks from the country’s chicest stars and style gurus, whom we look to for excellent Parisian style. But what about the best French fashion brands that enable all the above? There are loads of them. From the super-luxe established designer Parisian fashion houses (Dior, Saint Laurent and Chanel) through to newer and more affordable startups such as Sézane or The Frankie Shop, there’s a … Read more
Autumn/Winter 2021 Trends: The Only Fashion Looks You Need to Know
The Who What Wear take on autumn/winter 2021’s top fashion trends has been curated just like any other season: it is, has been and always will be entirely grounded in what you’re going to want to wear. You can consider this is your ultimate edit and a checklist to keep referencing, rather than a vast, overwhelming, never-ending stream of runway pictures and examples of unrealistic looks that won’t/don’t translate into the majority of wardrobes up and down the country. It’s … Read more