It was one of the biggest health fads of the past decade. But has the vegan bubble finally burst?
Sales of plant-based options have fallen, pushing companies like Linda McCartney, Quorn and Tofoo into scaling back their product lines.
In a sign the millennial-driven obsession with veganism was starting to falter, Pret A Manger closed half of its vegetarian and vegan-only stores in December, admitting many customers don’t see themselves as ‘full-time veggies’.
Nestle then joined in, pulling two of
