Tag: Optimize
How to optimize Windows 11 and Windows 10 for gaming
If you’ve just upgraded to a new gaming PC or want to make the most of your older one, then optimizing Windows 11 and 10 for gaming can go a long way to maximize what your PC can do. It ensures you’re getting the most for your money, and aren’t leaving performance on the table which could make your game playing experience that bit more fun.
You can squeeze extra performance out of your Windows PC by tweaking a few
How To Optimize Website Architecture For SEO (Festive Flashback)
Celebrate the Holidays with some of SEJ’s best articles of 2023.
Our Festive Flashback series runs from December 21 – January 5, featuring daily reads on significant events, fundamentals, actionable strategies, and thought leader opinions.
2023 has been quite eventful in the SEO industry and our contributors produced some outstanding articles to keep pace and reflect these changes.
Catch up on the best reads of 2023 to give you plenty to reflect on as you move into 2024.
When people
How To Create & Optimize Your YouTube Channel
Next to Google, YouTube is one of the most powerful search engines today.
Boasting over 120 million users daily, YouTube is a significant driver of views and engagement to the world’s vast library of video content.
With so much traffic potential, it’s no wonder that content creators flock to YouTube to get more eyes on their own content.
And with SEO, optimizing a YouTube channel is now easier than ever.
In this guide, I’ll walk you through creating and optimizing
How To Optimize Your Site For Any Device
1. Give Your Site A Responsive Layout & Mobile-Friendly Design
Your website looks cool and works like a charm on PC; that’s fantastic.
Have you tried opening it on a smartphone?
Does it look like this?
If yes, then you have a big problem. That website is practically unusable on mobile.
Unfortunately, being PC-friendly doesn’t automatically make a website mobile-friendly as well.
And because of Google’s mobile-first index, if your site is not mobile-friendly, it
6 Checkout Page Examples And How To Optimize Them
Shopping cart abandonment continues to be a major pain point for ecommerce store owners.
According to Baymard Institute, the average online cart abandonment rate is 69.99%, which translates to 7 out of 10 shoppers not completing their purchase.
That’s an alarming statistic, but it’s even more worrisome when you realize that the abandonment rate for mobile users is even higher, at 85.65%.
Not everyone who visits your store will buy, but you can reduce the cart abandonment rate by making
How To Optimize TikTok Ads Like a Pro: The 5-Step Guide
There are two ways to approach the issue of optimizing TikTok Ads.
First, you could try to optimize these ads before the campaign rolls out.
That’s a good strategy. Any marketer would want their ad campaign to be as effective as possible from the beginning.
There’s a problem, though. You don’t always have a silver bullet flying straight toward the heart of your metaphorical werewolf.
Besides, you can also read an exciting, in-depth piece on building an effective TikTok ad
How Should You Optimize Your Content?
People turn to Google for just about everything these days.
Whether it’s to buy something, learn about something in-depth, get a quick answer, or simply pass the time, Google is the primary stream of information for the vast majority of people living with an internet connection.
To be precise, Google makes up 92.19% of the search engine market share.
The constant quest of SEO professionals is to get their content matched up with the search queries it answers.
But how
How To Optimize Pages & Beat Competitors
This post was sponsored by SE Ranking. The opinions expressed in this article are the sponsor’s own.
Whether you run a large website or are launching a simple landing page, your goal is the same – you want it to hit the top spot on the SERP.
To make this happen, you need to ensure that your page quality is on par with its direct competitors – or better.
How Do I Rank Higher On Google?
To claim a top
How To Optimize YouTube Videos To Help Ukraine
Back on Feb. 11, 2022, the marketing team at SE Ranking, then located in Kyiv, Ukraine, invited me to give an online presentation about my Search Engine Journal article entitled, “Video SEO: 10 Steps to Optimizing Videos for Search and Discovery.”
I quickly accepted.
I didn’t hear back from them for several days, and I learned later from Svetlana Shchehel, an editor at SE Ranking and fellow SEJ contributor:
“Some of us have spent days on the road striving to
How to Completely Optimize Your GMB Listing
Google Business Profile is a free feature from Google that helps business owners manage their online presence across the search engine and its growing portfolio of utilities, including Google Maps.
Seasoned SEO professionals use Google Business Profiles to leverage a location-based strategy.
Creating a Google Business Profile is the first step to local search success.
And for good reason.
GBP offers the greatest impact for brands seeking local exposure.
A feature like Google’s Local Search emphasizes the need for a