Tag: MultiChannel
Multi-Channel B2B Lead Generation: 8 Steps to Success
Looking for a full-funnel strategy to generate more B2B leads?
You’ll need to target your ideal customer with precision, maintaining a consistent multi-channel messaging strategy from the top of the funnel to the bottom (including post-funnel).
After reading this guide, you’ll know:
- Where your customers are.
- How to determine the cost for each online traffic acquisition channel.
- How to maximize performance.
- And actionable ways to scale your marketing and revenue growth.
1. Define Your Target Audience
The first step to