Tag: Fashion Trends
7 Fashion Experts on the Indie Brit Brands They Love to Wear
In 2021 the British fashion industry was estimated to be worth a whopping £62.2 million. For context, that’s almost three times more than our native pharmaceutical industry. We may not have the historical trend-setting lineage of, say, the French, but for well over 50 years, Britain has been synonymous with cool and setting the trends. While there are some big players who contribute the largest portion to this enormous sector of our nation’s economy, I’ve noticed that there are more … Read more
The Only 7 Jewellery and Watch Trends That Will Matter Next Year
For some, the past 18 months or so has proven to be a good time to invest in the kind of wardrobe additions that you’ll not only enjoy wearing right away but that you’ll also love forever. With disposable income re-routing from holidays or dinners out to considered fashion and accessory purchases, there has been a noticeable rise reported by many luxury brands and e-tailers in categories such as leather-goods, fine jewellery and watches. And the tail-end of 2021 has … Read more
Spring/Summer 2022 Trends: The Only 17 Looks You Need to Know About
I am so excited about S/S 22’s fashion trends. The overarching mood was one of real optimism, but where the previous season perhaps went into overdrive with the desire (desperation?) to get dressed up for even the most low-key of weekly grocery shops, the outlook for S/S 22 is that there is a time and place to be extra fabulous but still a strong demand and a necessity for easy, simple, luxurious, gorgeous clothes and outfits you can fling on … Read more
Best Wardrobes in Britain: Candice Brathwaite
Welcome to the latest, highly exciting installment of Who What Wear UK’sBest Wardrobes in Britain. It’s where we do exactly what it says on the tin: delve into the most fantastical, awe-inspiring and downright influential wardrobes. We’re honing in on the women who cause the street style photographers to press their shutters as well as the characters you don’t yet know—the ones who fly under the radar with secretly incredible clothing collections.
Everyone we photograph for our Best Wardrobes in … Read more
45 of the Coolest French Fashion Brands Everyone Should Know
We can talk all day about how much we adore French brands. We’ve gleaned countless styling tricks from the country’s chicest stars and style gurus, whom we look to for excellent Parisian style. But what about the best French fashion brands that enable all the above? There are loads of them. From the super-luxe established designer Parisian fashion houses (Dior, Saint Laurent and Chanel) through to newer and more affordable startups such as Sézane or The Frankie Shop, there’s a … Read more
Autumn/Winter 2021 Trends: The Only Fashion Looks You Need to Know
The Who What Wear take on autumn/winter 2021’s top fashion trends has been curated just like any other season: it is, has been and always will be entirely grounded in what you’re going to want to wear. You can consider this is your ultimate edit and a checklist to keep referencing, rather than a vast, overwhelming, never-ending stream of runway pictures and examples of unrealistic looks that won’t/don’t translate into the majority of wardrobes up and down the country. It’s … Read more