Deluxe, Gourmet and Co.: Products in the test: Are there just normal foods behind the premium brands?

Whether cheese, truffles or mousse au chocolat – supermarkets offer numerous premium and gourmet products at Christmas time. But is the higher price really worth it? A marketing expert explains.

Whether cheese, truffles or mousse au chocolat – supermarkets offer numerous premium and gourmet products at Christmas time. But is the higher price really worth it? A marketing expert explains.