Why is this season airing on Tuesdays?



“Why? ! Why be so corrupt? No honor! No dignity! »The cult phrase of Moundir, pronounced during the Return of the heroes in 2009, perhaps came out of the mouths of many viewers after discovering that The legend, the new edition of Koh Lanta, would not be broadcast on Friday evening. This is the first surprise of this season which celebrates the 20th anniversary of TF1’s adventure game: for the second time in its history, you will have to book your Tuesday evening.

But then why drop the sacrosanct Friday night hut, which launched the weekend perfectly for the public? The reason can be counted on the fingers of one hand: TF1 has too many programs to broadcast. Between the new seasons of The Voice, Mask Singer, Ninja warrior, District Z and Dance with the stars, we had to make a choice. The channel therefore preferred to open on Tuesday evening to its most powerful program because of this very busy return to school, “the largest for ten years” testifies the group to our colleagues at HuffPost.

A first refusal before the great upheaval

At the microphone Europe 1, the producer Alexia Laroche-Joubert confided that she refused, at first, to change the broadcast day when TF1 made this proposal to her. “I told them that if there was a show that could face a change of box, it was this anniversary series,” she said of The legend.

With this upheaval in public habits, the production and the channel hope not to disturb their loyal viewers too much. Above all, the two audiovisual mastodons hope to win new fans. “At the end of the day, there are more people in the Tuesday box than in the Friday box. There are more young people there, ”added Alexia Laroche-Joubert.

“It was done knowingly”

Denis Brogniart, too, justified this development. “On Friday, some will be able to go out and will be able to watch on Tuesday,” explained on
RMC the host while thinking of the weekend revelers. We will see what it will give, but it was done knowingly with studies that have been carried out to realize what can give Koh Lanta Tuesday. “

Behind all this, we must not forget the figures. TF1 probably remembers very well that The return of the heroes, the only season previously broadcast on Tuesday evening, achieved the program’s best audience scores. In 2009, 8.3 million people connected to the channel to follow the adventures of Christelle, Clémence and Jade. All three will be back on Tuesday to celebrate the 20 years of the game. With the same audience at stake?



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