A car like a sunrise: wherever this bright yellow egg yolk mobile appears, the mustiness disappears from faces. Passers-by and drivers stop, grin and raise their thumbs. In France, the new Renault 5 is a road hero like an old VW Bulli in Germany. The feel-good box seems to bring back happy memories: of a time of change half a century ago, when many families could afford their first car. No wonder that the successor adopted the colors Pop Yellow and Pop Green directly from the model catalogs of the 1970s: they still work as an eye-opener today – the first color television must have had a similar effect in a black and white world.
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