The case of Hertha BSC and the World Cup in Qatar show that football is not a normal economic good. Many want to earn money, but there are good reasons why they fail.
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“A lot of money doesn’t automatically help a lot,” said the proven football expert Thomas Hitzlsperger about the difficult relationship between sport and business. If anything, money only increases the likelihood of success in football, he added. That’s true: Many want to earn a lot in the big show business of football. But it’s not that simple, it often goes quite wrong, as two particularly prominent cases show: The current World Cup in Qatar and the departure of the investor Lars Windhorst at Hertha BSC Berlin, who is now selling his shares to an American Financial investor wants to sell.