PSG finds a new sponsor with the GOAT platform

Messi or Cristiano Ronaldo for the title of GOAT, or the best player of all time? The answer will be displayed next year on the PSG shirt. The Argentinian striker will therefore have a jersey flocked on the sleeve with the four letters signifying The Greatest Of All Time. However, the debate between La Pulga and CR7 is not settled (any more than that between Federer, Nadal and Djokovic). It’s just that PSG has just signed a sponsorship contract with the GOAT online sales platform.

The check for this deal? “More than 50 million euros in three years”, according to a source familiar with the negotiations. The online sales platform for lifestyle products will replace the Qatari bank QNB logo on the sleeve of jerseys from next season. PSG have sold one million shirts a year worldwide for the past two seasons, according to the club.

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