Anna Alex believes in the power of business. The Berlin investor and serial founder wants to encourage large companies not only to exploit nature, but to protect it – out of their own interest.
Anna Alex doesn’t do it when it comes to saving the world. The sixth mass extinction in the history of life on Earth is currently underway, the fifth hit the dinosaurs – that’s a task of exactly the right size for Alex, founder from Berlin. Around 150 species of animals and plants die out every day, including insects, fungi, salamanders, corals, fish and birds. “We’ll never get them back,” says Alex. “They’re gone.”