“Indecent”… These ads from the erotic brand Body House that are causing trouble in the city

They appeared at the beginning of the summer in Clermont-Ferrand and its surrounding area, but they are not unanimous… Several advertising posters for the brand Body Housean erotic store, are noticed on the large signs lining the roads of the Clermont-Ferrand conurbation, in Puy-de-Dôme according to The Parisian.

These posters show the buttocks of a woman in lingerie holding a sex toy. Images that some people, like a resident of Clermont, consider “indecent”. The latter has also launched an online petition asking the municipality of Clermont to remove “all advertisements of a sexual nature from our city”.

Publicity stunt for Body House

Nelly Amourdedieu, manager of the store in question located in Aubière, says she is perplexed by the situation. “I even received insulting calls… It’s the same advertising campaign throughout France, but depending on the city, the reactions vary. I fear the store will be vandalized,” she confided to the ParisianOriginally from Montpellier, the young woman struggles to grasp the extent of the reactions and defends herself.

“Our goal is above all to break down taboos and make people understand that all sexuality is legitimate. We also carry out a lot of awareness-raising activities on the female body and collaborate with feminist associations,” she says.

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