Götz Rehn, head of the organic chain Alnatura, is annoyed by “subsidized mass-produced goods” at Rewe, Aldi and Lidl. The fact that consumers are currently saving puts a particular strain on organic retailers. Rehn fears the industry could fall behind by years.
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Michael Kläsgen
Somehow the picture fits: withered nature around Darmstadt and partly also on the Alnatura campus. The organic sector has also been suffering for months. The Superbiomarkt and the Bacher health food store filed for bankruptcy. Götz Rehn, 72, organic pioneer and founder of the organic supermarket chain Alnatura, warns of the decline, almost desperately advertises his own products and is combative.