Tag: brands
Crocs and Pringles, Fendi and Chupa Chups… Why these improbable collaborations between the brands?
Opposites attract these days. Recently, Crocs, the shoe brand, joined forces with the Pringles brand of chips, and the restaurant PB Poulet Braisé with the clothing brand Pretty Little Thing.…
15 iconic car brands that no longer exist today
There are many reasons why a company doesn’t make it. In some cases the products simply don’t take off, in other cases bad decisions made by management lead to ruin…
BYD, Ora, NIO: Who are the new car brands on our roads? | Money
Geht es Ihnen auch so? Ständig sieht man auf der Straße neue Automarken. Oft sind es E-Autos aus Fernost. „In Deutschland ist zwar ein Rückgang bei den Verkäufen von Elektroautos…
Revolution at Decathlon: the French sports giant unveils its first logo and removes 70 brands from its portfolio
In order to simplify its activity, Décatlhon will separate from several signature in-house brands, retaining only nine. “Making sport accessible to as many people as possible” has been Décatlhon’s motto…
Beverages: How brands become and remain cult – Business
There are beverage brands whose names have been known for decades. Nevertheless, they don’t seem the least bit dusty. How do they manage to stay in conversation for so long?…
Jaguar Land Rover is planning a restart – and burying legendary brands in the process
Electromobility Jaguar Land Rover is planning a new start – and is throwing the tried and tested overboard Range Rover Sport © Press Information by Stefan Grundhoff March 7, 2024,…
Why electric car brands from China are opening showrooms instead of car dealerships
background As of: March 2nd, 2024 4:35 p.m Elaborate showrooms from mostly Asian electric car manufacturers are spreading across German city centers. Brands like NIO, Polestar, Genesis and BYD are…
Brand logo: Away with the lion corpse – economy
Is a lion corpse surrounded by insects a good selling point for food? Modern marketing experts would certainly have their doubts. And yet it worked for more than 140 years.…
Stiftung Warentest: Only two fish stick brands are considered “good”
Stiftung Warentest examined a total of nineteen fish stick brands for quality. The result is worrying: Only two varieties received the “good” seal, and eleven of the nineteen fish sticks…
Perrier, Vittel, Contrex… Many bottled water brands have deceived consumers with illegal filters – Libération
Behind the bottled water displays in supermarkets has been hiding, for years, a large-scale deception, orchestrated by water manufacturers and carefully concealed by the government. The newspaper the world And…